Critical+Viewing+Literacy

Assignment:

Find a Persuasive Commercial on Youtube or a Persuasive Advertisement and write a critical viewing response.

Write a paragraph summarizing the **Main Idea** of your commercial, discussing the **Audience** and identifying the **Purpose** of the piece.

Then write a paragraph discussing its persuasive elements: **rhetorical devices** and **appeals**. Be certain to also answer this question in the paragraph as you discuss the elements: How does critical analysis of persuasive elements impact the viewing of the piece (compared to a casual view/viewer)?

Embed the video on your page with your critical viewing analysis using the Youtube Widget or upload the advertisement as a photo/file.